A film about the sound of Australian rock and the emergence of one of the world's greatest rock bands - AC/DC, or Acca Dacca as they are known in Australia, and the legendary music company, Albert Music (Alberts) that helped launched them on to the global rock scene.
Through the 1960s, 70s and 80s, Alberts created a house of hits in Australia that literally changed the sound of Australian popular music.
It started with the Easybeats and their international hit Friday On My Mind back in the 60s. In the 1970s when Australia was in the midst of a deep recession, a rough and ready pub rock sound emerged, characterised by bands like Rose Tattoo who were promoted by family-run company, Alberts. The raw power and fat guitar sound that characterised Aussie rock was pioneered by the Alberts and took Australia and the world by storm.
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