×
Carregamento em andamento

Joseph Pine on what consumers want

9 membros

Customers want to feel what they buy is authentic, but "Mass Customization" author Joseph Pine says selling authenticity is tough because, well, there's no such thing. He talks about a few experiences that may be artificial but make millions anyway.

Próximo episódio
S2004E06 - Malcolm Gladwell on spaghetti sauce

Séries similares (10)

TED-Ed
TED-Ed
Off Script with The Hollywood Reporter
Off Script with The Hollywood Reporter
PBS Idea Channel
PBS Idea Channel
The Novel
The Novel
Tomorrow's World Today
Tomorrow's World Today
StarTalk with Neil deGrasse Tyson
StarTalk with Neil deGrasse Tyson
The Further Adventures of SuperTed
The Further Adventures of SuperTed
Todrick
Todrick
Tosh.0
Tosh.0
Ted - A Série
Ted - A Série