The Rise of Content House Cults: The Internet's Dangerous Influencers

Are viral content houses a new type of cult? At first glance, the similarities are eerie. While this content may be entertaining on the surface, there is something much darker lurking underneath. But like a terrible wreck, we just can’t look away. Here’s our Take on the real dark truths behind the internet’s most viral content houses, and what recent controversies say about the ringleaders at the forefront of these groups.

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CHAPTERS
00:00 How content houses blew up
00:44 The cult leader at the top
03:46 Darkness behind the camera
06:09 An emotional toll

CREDITS
Executive Producers: Debra Minoff & Susannah McCullough
Chief Creative Director: Susannah McCullough
Associate Producer: Tyler Allen
Writer: Faith Terrill
Narrator: Kayah Franklin
Video Editor: Kat Olenick

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