Cochinas follows conservative housewife Nines in Valladolid in 1998, who is forced to take over the family video store when her husband falls into a coma. She discovers the business is bankrupt and that the only genre making them money is porn, and decides to specialize in the genre. Working with foul-mouthed employee Chon and an inveterate movie buff, they turn the store into the city’s first ‘porn video club.’